Fixed Sourcing & Logistics Costs
Core baseline costs that apply to your campaign setup.
E-commerce Planning
Model your Cash-on-Delivery unit economics in Kenya and test pricing and ad spend scenarios in real time.
Core baseline costs that apply to your campaign setup.
Adjust pricing and marketing assumptions instantly.
Price used in calculations: $30.00
Current reference: 1 USD = Ksh 130.00
Live metrics based on your current assumptions.
Product Price After Shipping (Landed Cost)
$21.50
Sourcing: $2.15 + Import: $7.35 + Del: $7.00 + Ads: $5.00
Net Profit / Delivered Unit
$8.50
Loss from RTS
$64.50
Failed units: 30 / 100
Expected Net Campaign Profit
$530.50
Delivered units: 70
Revenue
$2,100.00
Total Costs
$1,569.50
Net Outcome
$530.50
Best-case scenario where every unit is delivered successfully.
Revenue
$3,000.00
Total Costs
$2,150.00
Net Profit
$850.00
Upside vs Current
$319.50